About Us

Our Values

Professional by Nature, Honest by Choice.

☑ we believe in naturality because nature does it best.
☑ we believe in sustainability because good for
☑ you should be good for the planet.
☑ we believe in honesty in everything that we do.
☑ we believe in healthy because beauty is holistic.

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Together We Can Make Beauty Sustainable

Producing Sustainably

Our primary manufacturing facility is making constant efforts to minimize its impact. It has reduced its waste & water consumption per unit by approximately 61% and 53% respectively, since 2005.

Innovating Sustainably

We use a process called lightweighting to minimize the plastic used in our bottles. Up to 40% of the plastic used is post-consumer recycled (PCR), and we are consistently pushing to improve this.

Developing Sustainably

We are committed to minimizing the environmental impact of our industry by helping salons to implement sustainable practices.

Our Heritage

In 1990, when Arnie Miller saw that nature could be harnessed to protect and nourish hair, he launched Biolage. It was a pioneering salon brand not only using botanical ingredients, but believing in the power of nature for the wellbeing of stylists and clients. The products truly delivered, providing beautiful results while being gentle on hair. Biolage thrilled stylists all over the world.

Today, Biolage is recognized worldwide as a leader in the professional haircare field, and that reputation continues to grow. We believe this is because Biolage is constantly improving—taking haircare to new levels by offering high-performance, professional-quality products powered by botanicals.

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